Examiner Covers So Good’s Role in “Crybaby” Story Eick May 6, 2008 Marketing, News, Pizza, Sports 4 Comments The Washington Examiner has an article today called “A King’s Feast” talking about the role So Good played in breaking the “Crybaby” t-shirt story. Below are a few excerpts from the original article: Here’s how the story unfolded — and it might not have gone anywhere if not for local blogger Jon Eick of sogoodblog.com — in the last few days. First came Haywood’s comment that Cavs forward LeBron James needed to stop being a crybaby about the hard fouls. Then came a local Papa John’s chain — it’s uncertain which one — printing T-shirts with the number 23 and the words, “Crybaby 23†(along with the Papa John’s logo). A very few handful of fans wore them to the game; but one of those fans was shown often on TV. Eick, who says in his blog that he’s a Wizards fan, then blogged about it, igniting a firestorm. (A Wizards spokesman said the team had nothing to do with the T-shirts). Turns out Eick found more than a dozen Papa John’s located within 12 miles of Cleveland’s Quicken Loans Arena. The following two tabs change content below.BioLatest Posts Eick Latest posts by Eick (see all) Fast Food Bracket Round 1: Jack in the Box vs. Five Guys, KFC vs. Checkers - March 3, 2016 BK’s “Polygameat” Campaign Shockingly Similar to Wendy’s “Meatatarian” Campaign - September 16, 2014 Surge Wins Discontinued Foods Bracket! - April 12, 2013 4 Responses Garrett May 6th, 2008 It should be “role” in the title. Reply Eick May 7th, 2008 Wow, no kidding. That was an idiotic error. It’s been fixed. Reply Leave a ReplyYour email address will not be published.CommentName* Email* Website Save my name, email, and website in this browser for the next time I comment. Notify me of follow-up comments by email. Notify me of new posts by email. Current ye@r * Leave this field empty