Creeptastic Eick May 11, 2008 Advertising, Fast Food, YouTube 5 Comments The first McDonald’s television commercial that ever aired. Wow. Early Ronald McDonald is frightening. The following two tabs change content below.BioLatest Posts Eick Latest posts by Eick (see all) Fast Food Bracket Round 1: Jack in the Box vs. Five Guys, KFC vs. Checkers - March 3, 2016 BK’s “Polygameat” Campaign Shockingly Similar to Wendy’s “Meatatarian” Campaign - September 16, 2014 Surge Wins Discontinued Foods Bracket! - April 12, 2013 5 Responses Editz May 13th, 2008 The modern ones are still pretty creepy when you re-edit them: Reply DanGarion May 19th, 2008 Did you know that was Willard Scott?!? Reply Willard Fan.... June 4th, 2008 What’s so creepy about it? In the 60’s it was just the thing, and Willard Scott came to that role from his much loved Bozo the Clown, he was just the guy to call back then. What’s creepy is that we are so overwhelmed with computer generated special effects that we have lost our appreciation for the creativity of life before the personal computer. Back in those days, way more effort and creativity went into special effects, and instead of hypnotizing the kids with flashy images, Willard’s job was to relate to the kids, and get them to relate to him. So the concept wasn’t quite developed yet, and they still had a little work to do, they wanted a clown who was a foodie. Maybe the costume was hokey, but I wouldn’t say anything about that commercial was creepy…. Reply Leave a ReplyYour email address will not be published.CommentName* Email* Website Save my name, email, and website in this browser for the next time I comment. Notify me of follow-up comments by email. Notify me of new posts by email. Current ye@r * Leave this field empty
Willard Fan.... June 4th, 2008 What’s so creepy about it? In the 60’s it was just the thing, and Willard Scott came to that role from his much loved Bozo the Clown, he was just the guy to call back then. What’s creepy is that we are so overwhelmed with computer generated special effects that we have lost our appreciation for the creativity of life before the personal computer. Back in those days, way more effort and creativity went into special effects, and instead of hypnotizing the kids with flashy images, Willard’s job was to relate to the kids, and get them to relate to him. So the concept wasn’t quite developed yet, and they still had a little work to do, they wanted a clown who was a foodie. Maybe the costume was hokey, but I wouldn’t say anything about that commercial was creepy…. Reply
