Review: Carl’s Jr./Hardee’s Southwest Patty Melt Peter March 9, 2012 Advertising, Burgers, Fast Food, Reviews, Sandwiches 6 Comments Burgers and Kate Upton. I love them both. So much so that Ms. Upton recently replaced In-N-Out Burger as the background on my phone. But what does this bodacious babe have in common with a cheeseburger, other than the fact that they’re both juicy and delicious and they make my mouth water? Behold: (For behind the scenes footage, click here. I highly recommend it.) Yes, there is a burger in that commercial. Watch it again, fellas. I watched it again. And again. And again. For research. It’s obvious who Carl’s Jr./Hardee’s is targeting with their commercials: young males. It’s also obvious that I am one of those targets. If you’d asked me after the first time I saw this ad what kind of burger it was advertising, I would not have had an answer. But the more I watched it, the more I wanted to eat the Southwest Patty Melt. It’s not the sort of product I would normally get excited about, so it’s clear that I’ve now been trained to think about the burger every time I think about Kate Upton, and vice versa. Touché, Carl’s Jr. Touché. So what is the Southwest Patty Melt? From the Carl’s Jr. website: A charbroiled beef patty, with sliced jalapeños, grilled onions, pepper-Jack cheese and spicy Santa Fe sauce, all on grilled sourdough bread. Carl’s Jr. offers a 1/4 lb. single for $2.89, 1/2 lb. double for $3.89 and Six Dollar for $4.89. Hardee’s has 1/4 lb, 1/3 lb. and Six Dollar versions. They’re also offering a coupon for $1 off a Southwest Patty Melt combo (Hardee’s coupon here). It’s not much, but it only takes a minute. A dollar is way better than a minute. As I mentioned, it didn’t sound all that appealing to me, because I don’t usually eat hot stuff. But I would eat things far hotter than jalapeños for Kate Upton. I would probably eat jalapeños that she chewed up and spit out on the floor of a gas station bathroom. Probably. The first thing I noticed about the Southwest Patty Melt was the size. The thing is huge, and I only got the single. Definitely worth $2.89. I wouldn’t have complained if it was $4. Next was the amount of jalapeños. I counted 17 slices. I was afraid I was going to burn my mouth and not be able to taste anything for a week. But that didn’t stop the Southwest Patty Melt from being delicious. It’s like a flavor explosion, with the jalapeños being the dominant, but not overpowering flavor. This burger is hot, but not so much that you’re reaching for a drink after every bite. Except for the bite where I got about 3 jalapeño slices and it made my eye twitch. I needed Coke after that one. The heat did linger a bit, but an Oreo ice cream sandwich quelled that perfectly. The sourdough bread was nice and buttery, but a little disappointing because despite the fact that it was toasted, it was not crispy at all. The pepper jack cheese and Santa Fe sauce were a good, creamy counter to the heat of the jalapeños. The flavor of the sauce didn’t really stand up to the other, more powerful flavors, but I scraped a bit off the bread and it’s quite good. ‘Zesty’ is the best word I can come up with for it. The grilled onions were nice as well, although they look nothing like the promotional pictures. Their caramelization gives the burger a pleasant hint of sweetness. You’ll notice I didn’t mention the beef; that’s because there were so many other flavors going on, it sort of got lost in the mix. I generally like their burgers because of the good charbroiled taste, but it barely showed up in the Southwest Patty Melt. Maybe next time I’ll give the Six Dollar version a try. A half-pound of Angus beef surely will provide some flavor. If Kate Upton is a 10 (which she is, although that doesn’t even do her justice), the Southwest Patty Melt is an 8. Would I eat it again? Absolutely. The fact that I have a BOGO coupon helps, but I would probably eat it again anyway. I might take a few of the jalapeños off, though. It’s a bargain at $2.89, and it’s got a ton of flavor. You’d be hard-pressed to find another fast-food burger with this much flavor at that price. If you like a little heat, give this one a try. Kate Upton will love you for it. OK maybe not, but it couldn’t hurt. The following two tabs change content below.BioLatest Posts Peter Latest posts by Peter (see all) Review: Popeyes Garlic Pepper Wicked Chicken - June 8, 2013 Review: Arby’s King’s Hawai’ian Roast Beef & Swiss - May 24, 2013 Review: Carl’s Jr./Hardee’s Hillshire Farm Smoked Sausage, Egg & Cheese Biscuit - May 3, 2013 6 Responses John March 10th, 2012 Kate upton might be beautiful. but the commercial is disgusting, what are you selling hamburgers or sex?? Reply Lala March 10th, 2012 Yup you nailed it and this burger is delicious. Reply Beth Mansfield, PR @CarlsJr March 12th, 2012 Glad you liked the Southwest Patty Melt AND the commercial. #Spicy Reply WHHHHUT? March 12th, 2012 How anyone can find this commercial disgusting boggles my mind. Reply Bubba March 27th, 2012 the commercial is just stupid Reply Leave a ReplyYour email address will not be published.CommentName* Email* Website Save my name, email, and website in this browser for the next time I comment. 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John March 10th, 2012 Kate upton might be beautiful. but the commercial is disgusting, what are you selling hamburgers or sex?? Reply
Beth Mansfield, PR @CarlsJr March 12th, 2012 Glad you liked the Southwest Patty Melt AND the commercial. #Spicy Reply