Author Eick

Readers of So Good know that I work in marketing, and I love to examine and critique the various marketing campaigns of different food manufacturers. This Skittles ad has been out for a few months now, but I...

Chew on That rails against the use of marshmallows on sweet potatoes. Brand new Iron Chef Michael Symon faced his first test on Sunday night, squaring off in a Thanksgiving battle against DC Chef Ricky...

As regular readers of this blog know, I have an amusing, ongoing, intriguing and frustrating obsession with the new Kraft "Happy Sandwich" campaign, particularly in regards to the MySpace portion of their...

I would just like to post real quick to say thank you to all my readers. I was just checking the traffic stats for the site, and last Friday and yesterday (Monday) were the two most heavily trafficked days...

In August, I alerted So Good readers to a contest by Wendy's to choose the newest burger for their menu. At the time, the Philly Style Hoagie burger was in a tight race with the Bacon Mushroom Teriyaki Burger...

Fast Food Maven is reporting that winners have been announced for the Chipotle, "30-Seconds of fame" advertising contest. Chapman University tied for first place with Northern Illinois University beating out...

Serious Eats has a hilarious post outlining various "I Can't Believe It's Not Butter" imitators, such as "Butter it's Not!" and "Could it be Butter?" Slashfood is not a fan of the new Reese's...

From Retro Thing comes a blog post highlighting a poster from 1968 touting the idea of drinking Dr. Pepper...hot! Dr. Pepper happens to be hands down my favorite soda, and I'm always up for trying something...

Best Bites profiles DC restaurants to go out to for Thanksgiving dinner. The Philly Style Hoagie Burger has won the award for Wendy's newest burger. Splunch has pictures from a toilet themed...

Well, at least for an hour or two you can be. In imagination land. Of course by imagination land, I mean that you can be a celebrity chef in the comfort of your own home after defeating between 1 and 5 of...